The Best Copywriting Books – My Top 5 for 2018

What if your writing could smack a reader across the face? Literally, have a hand extend out of their screen… and “WHACK.” And then, have them send you money? Well, that’s copywriting for you. Copywriting is salesmanship in print. You use words to get someone to take action. And with copy and advertising, that’s likely … Continue reading The Best Copywriting Books – My Top 5 for 2018